As our biggest company with annual revenues of almost $20 billion,
Fonterra generates 25 per cent of New Zealand's export earnings, but scandals with
Melamine,
DCD,
and Clostridium,
have left its brand name in tatters. Now
government advisors have been sent in and there are even calls for a parliamentary
investigation into Fonterra’s handling of the crisis.
Fingers are already being
pointed at Fonterra Chairman John
Wilson, who has been largely silent.
Pundits
are saying that the composition of the Fonterra board is part of the
problem. With nine of the thirteen
directors elected from among the farmer shareholders, it is being said there is
not enough expertise to guide the company.
But farmers know that the only thing keeping the co-operative model in
place is the composition of the board, and a shift to a majority of outside
directors will end both the co-op and their control over their product.
Enter the government in the form of Prime Minister John
Key who says it is "very, very
odd" Fonterra allowed production of infant formula to continue after
finding Clostridium in its product in March.
But what is even odder is that the
government has cast this solely as an issue of food safety which, though an important
issue in itself, is but a pawn in the global war over food sovereignty.
This week the government is
closing public submissions for Food
Bill 160-2. This bill met huge
opposition when first introduced in 2010.
It’s the backbone to the Trans
Pacific Partnership Agreement (TPPA), currently being negotiated in secret. Written by the Parliamentary
Counsel Office (PCO) between 2008 and 2010; the same
time the TPPA and Natural
Health Products Bill were written, this
Bill strengthens the global trading platform with harmonized standards and
regulations that are able to over-ride local standards and regulations. Amidst
warnings that it will end New Zealand’s food sovereignty, the Green Party has
amassed 42,000
signatures against it.
Back to Fonterra and its woes. The current CEO, Theo
Spierings, used to lead the Dutch farmer co-op, Friesland Foods. In 2008 two things happened under his
management. First, testing by the Agri-Food and
Veterinary Authority of Singapore found Friesland Food’s "Dutch
Lady" brand of strawberry-flavoured milk manufactured in China was
contaminated with melamine. Second, Friesland Foods merged with Campina, effectively
ending farmer ownership and control of it.
Yet it seems that Theo Spierings will
survive the aftermath of this latest scandal while Fonterra, faced with an
internal inquiry lead by Ralph
Norris, one of its non-farmer Directors, is unlikely to survive as a farmer
owned co-op. And to add to its woes, the
government says it’s here to help.
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